A Second Generation Company with First Generation Customer Service Values and Next Generation Ideals

Bill Swaney says the relationships he cultivates with his customers is a reflection of his father’s business ethic. “My dad always encouraged me to be number one in everything I did,” says Swaney, who succeeded his father in 1997 as president of NEXimage, an office equipment sales and service company in Frederick County, “Being number one in service to my clients is really important. My dad taught me how to win my customers’ loyalty. You have to actually care about them.”

NEXimage demonstrates its commitment to quality customer service by offering industry specific machines that speak directly to the needs of the customers. Swaney’s favorite is the Lexmark Education Station that can be loaded with software to assist teachers in grading tests. “This machine saves teachers hours of paper grading time. It’s extremely easy to be passionate about a product that will really help your client” he says.

Most Document Management companies base their income on the amount of pages a company prints per month. Swaney’s approach is different. “We actually want you to print less. I am more interested in improving my customers’ method of document management than increasing their paper usage.” Instead of relying on printing services, NEXimage also offers digital storage of a company’s documents. “It’s a great idea; there’s really no reason to keep paper copies of documents anymore. It’s incredible the amount of money you can save in storage alone. Not to mention the decreased carbon footprint.”

Aside from encouraging customers not to waste paper, NEXimage also encourages sustainability by selling copiers equipped with eco-friendly features. “My objective is to differentiate myself from my competitors by offering the latest in office equipment technology, offering green alternatives, and being number one in my industry.

NEXimage
108 Byte Drive, Suite 102, Frederick, MD 21702
301-831-1911
www.neximageinc.com